7 Reasons Why Responsive Website Design Is Necessary

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The mobile phone technology has enabled people from all walks of the sphere to get connected to the web more frequently. They have primarily taken the role the desktops owing to their ease of use and convenience. This article sheds light on why it is becoming very important for the website owner to make their website responsive and by the end of this, it will convince the owners to employ the methods which will increase the responsiveness. Website Design Auckland acknowledges the fact that for a successful business the web design needs to be running smoothly with the least amount to cater to the request of the online visitor.

Pic Credit : Business Website Group

1) SEO Desires Responsiveness

Most of the search engines rank the sites higher which are more responsive than the others. According to some studies, the sites which are better loaded in the minimum time comes up first. This is because it makes the sharing of the content and URLs easy. The people who manage SEO sites usually deals and own one with HTML and URL. Google searches then find it simpler to track and manage the indexes via a single link than multiple.

2) Less Bounce Rate

In many websites, the greater bounce rates occur for the sites being highly nonresponsive. But web design Auckland, in particular, stresses the fact that responsive sites will offer the less bounce. The reason is that it shows all of its contents and graphics in a single package. The unitary packages allow the easy management and view for the users.

3) Aids In Reducing The Page Load Pace

Web design should be designed such that they reduce the load speed for any page. Google compensates such pages by placing them high up in the rank and this way it filters out its desired pages by indexing them.

4) Easy Access For Portable Options

This comes in handy, especially because in this era of technology mobile phones and tablets are widely used for searching and making all kinds of online transactions. If a site is mobile friendly and equally responsive then the targeted audience can access it anywhere and at any time at their convenience.

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5) Increase In Click-Through Rate

If the website is responsive then it eventually improves the conversions which are done by the greater audience. The enhanced user experience provided by the responsive website is more likely to attract the greater traffic thereby increasing the click-through rates.

6) Reduced Cost

The methods which were employed before the responsive designs involved designing the desktop version of the site that suited the mobile phones. Or either the other option was to make a separate site that will work only for the mobile users. Both of them increases the cost and the time needed for its maintenance.

7) Tracking The Visitors To The Site

With the aid of the responsive site, one can keep a track and trace on how many visitors are clicking on the site. It is, therefore, the responsiveness and one version of the website that makes it easier to hold on to the statistics either on the mobile version or some specialized application.

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